EFCU Financial Federal Credit Union Experiences Continued Success with IMM’s eTransaction Automation

IMM, providing eTransaction automation for the modern business enterprise, announced today that Baton Rouge, La.-based EFCU Financial Federal Credit Union (EFCU Financial) has expanded its use of the company’s eTransaction Automation solutions, experiencing new benefits and operational efficiencies from IMM’s advanced technology solutions.

“In our industry, it is not unusual to enlist multiple vendors that specialize in various point solutions, which can become complex and costly to manage,” said Wynter Roy, chief operations officer for EFCU Financial. “Instead, we have been able to look to IMM – an established partner – for many of our transactional needs, and deploy solutions that deliver advantages across the enterprise.”

EFCU Financial has implemented an array of IMM’s eSignature, eWorkflow and eTeller solutions, and continues to derive new value from them. For instance, the credit union was looking for a simplified and more cost effective means for online account opening. Through IMM’s Document Exchange, EFCU Financial developed an online eform specifically for online applications. The eforms, which were easily created and deployed, are capable of verifying identity using knowledge-based authentication and providing intuitive form fields for members to eSign. This created a newfound ease of use for members, resulting in a 30 percent increase in applications received – a number EFCU Financial anticipates will again rise once the online form is fully integrated with its core platform. The credit union has also created eforms through IMM for additional processes, such as eStatement enrollment and its Skip-a-Pay program.

The electronic forms EFCU Financial developed with IMM have enabled the credit union to quickly bring additional online services to market. Members can easily request products and services through the website and are routed to unique landing pages for relevant information. EFCU Financial staff receives notifications for each request, allowing the team to efficiently manage incoming inquiries. The credit union has also found the eforms to be a strong marketing tool; branded with its logo, each form including important links that point members to specific pages of the credit union’s website.

“We have done a lot with IMM’s eTransaction automation solutions – but we are not done,” Roy added. “I am continually brainstorming new ways we can use the technology. Across the institution, its applications are truly limitless.”

In conjunction with a recent core conversion, EFCU  Financial accelerated its use of IMM’s automation solutions in an effort to become paperless. With IMM’s eWorkflow, the credit union has launched 17 different workflows. Among these include unique workflows for accounting documents, member service processes and three lending workflows, two for consumer loans and a third for home equity loans.

“EFCU Financial demonstrates the value eTransaction automation can bring to all facets of an institution’s business,” said John Levy, IMM executive vice president and an ESRA board member. “The Credit Union gains the benefits of operating in a paperless environment, meeting the demands of online and mobile service requirements, while streamlining process efficiencies. IMM is pleased to be the one-stop-shop for organizations like EFCU Financial. We enjoy working closely with our clients to determine the best method to leverage our suite of technologies to meet their growing business needs.”

About IMM

IMM provides complete eTransaction automation to more than 650 U.S. organizations. The company’s fully integrated eSignature, eWorkflow, eLoan and eTeller solutions make transacting easy and convenient for the consumer while creating a more efficient, cost effective and compliant business environment. Any organization needing to remove paper and create mobility within its contract or transaction management lifecycle can benefit from IMM’s services, including financial services, healthcare, insurance, real estate, life sciences, government, legal and education.